![]() ![]() I mean all kinds of fascinating ways, and deep ways. Food banking has changed my life personally, professionally, politically, theologically. So I mean, that’s the short story, but it’s just fascinating how paths in life present themselves.ĭave Krepcho: It’s been a wonderful ride. So I’ve been doing this work temporarily for now, 26 years. … the director of the food bank resigned a couple of weeks after that hurricane and somebody had to go in temporarily. And as a board member, I started to help them raise money and awareness for the organization and Hurricane Andrew hit in 1992. They have this uniqueness.”Īnd it’s like a beautiful jewel, you look at it and go, “Wow, that’s just wonderful.” And then you turn it a little bit in your hand and you see another facet of it, and you go, “Wow, look at that piece of the food bank and what it can do.” Then you turn it again and there’s another facet. And I just started to get to know the food bank, and I go, “This is the ultimate client I’ve been looking for. But I was looking for this ultimate client all the time, and I was a volunteer board member of the food bank in Miami at that time. I mean, just lots of interesting stuff, fascinating business. And I worked on all kinds of great campaigns from cruise lines, the car rental companies, and resorts and real estate and restaurants, software. And all those years I was in that business, I was looking for this ultimate client that had this true unique selling proposition, rather than just another variation of another product or service. ![]() I mean, transitioning from being an ad executive to the food pantry, what are some of the campaigns you worked on, in that?ĭave Krepcho: I have gone from the dark to the light.ĭave Krepcho: I really, really value being in the ad agency business, and having an understanding of marketing and communication and building awareness and telling stories and being able to be articulate about a product or a service. And then when we did move down here, moved to South Florida, yeah, I was an ad man. But I was in the ad agency business then. ![]() Were you still working as an ad man?ĭave Krepcho: Oh, we weren’t living in Naples. So Dave, when you were living in the Naples area. ![]() So spent just over half my lifetime in Florida. But we had friends and family down here said, “Well, let’s check it out again.” And lo and behold, I got offered the job. And after several years of doing that, an opportunity came up in Orlando here at the food bank, and we weren’t planning on coming back. And then we moved back up north, we went to Chicago where I worked for the National Office of Feeding America, a wonderful experience. And I said to my wife, I said, “Boy, if we can make a living and live down here, why don’t we do that?”įlorida. And I was in the ad agency business and one of my clients was developing these Jack Nicklaus designed golf course communities and the Naples area we had the account and we did a lot of filming and everything down in the Naples area in a January one time. The short story is about, geez, 40 years ago is my wife and I were living in Toronto. Tell us about what brought you to Florida.ĭave Krepcho: I’ve been back and forth to Florida twice actually in my life. I know you are a northerner and you made your way to the Sunshine State. Heidi Otway: So let’s start from the very beginning, and what brought you to Florida. We are thrilled to have you.ĭave Krepcho: Thank you. Heidi Otway: So Dave, thank you so much for being a guest on our Fluent in Floridian podcast. In this episode created by SalterMitchellPR, our executive producer, Heidi Otway, the president of SalterMitchellPR talks to Dave Krepcho, the President and CEO of the Second Harvest Food Bank of Central Florida. Featuring the Sunshine State’s brightest leaders talking about the issues most important to the people of Florida and its millions of weekly visitors. Chris Cate: Welcome to the Fluent in Floridian podcast. ![]()
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